hmmmm

I want to layer all fall/winter.

These are the collections of Fall10 I'd like to mimic this year:

ANNA SUI

ADAM

BURBERRY PRORSUM

JCREW

TWENTY8TWELVE

Working on a lot, lately. Just finished another quarter with all As (I'm anticipating). My favorite was my branding class in which I had two awesome teachers (Holly Hadley and Joanne Tepper-Safren). They fed us well and taught us so much. We loved that class. I'm thinking about even pitching some designs I did to the actual places I fictionally redesigned for!

Also when it comes to branding, please stop by the wonderful Rockin' Cupcake Cafe in Folsom. I did the logo, menuboard, mission statement, product cards and shirts. I hope I get to do more because it is a fun system to design for! I mean, come on! Cupcakes, man! And music! I also helped a little with the environmental design. My teacher and classmates are already addicted. My classmates are addicted to the mocha, for sure! (http://www.yelp.com/biz/rockin-cupcake-cafe-folsom)

I am also working on three other branding projects... so this break I'm planning to go all bohemian: frugal, pondering love, reading a ton of books I checked out, writing poetry, traveling photoshoots of my friends, and art art art art art!!! I'm starting to go deeper into some really philosophical questions I have about my generation and I'm going to dip into collage.

Clearfaced Campaign

http://www.clearfaced.blogspot.com/

Above is the link to the Clearfaced campaign, launched as part of my research on Morris Fuller Benton for my Type III class.

Some random stuff

HELLO!

My boyfriend's little sister's son is half Peruvian. They call him little Inca. For his 1st birthday gift I made his mom this portrait since I am a broke art student. I really hoped she'd like it and she did =). It's the baby in his signature tongue-out pose with an Incan helmet on.

Maria Clara was the heroine of Rizal's Noli Me Tangere. As a Filipina w/ Spanish origins, I'm creating 5 paintings based on the Maria Clara dress. They will be sold at a Cultural Bazaar on Sunday with 25% proceeds going to my church children's program. They focus on the lacey panuelo and baro, the matching gorgeous accessories, the embroidered and paneled saya & the strawflower native to the Philippines. This piece in this picture is not completed as of now.

Here is one of the flyers of set I designed really quick for the event, with pictures from when I use to teach the children.

I'm also trying to start up a children's/baby's tshirt online store. It will be managed by spreadshirt and it will provide pocket change for me. I use to have a women's shirt line, but now that I've got better Illustrator skills, I'm relaunching this new store.

I have a long list of ideas! Here are some graphics I'm playing with:

http://rockmebaby.spreadshirt.com/

A hectic quarter just ended for me a few days ago! Now I have a 3-week break. I will then be entering my 4th to last quarter. Through all the energy drinks, memorization, obsessive kerning, persnickety rag-correction, angry brainstorming, botched print jobs and sleep deprivation, I'm actually super satisfied with lessons I've learned and the sometimes horrible ways I had to learn them. Overachieving never lets me down in the end.

The other day, as my teacher and renowned creative director of a leading design firm looked over a final for another class. In that over class, the teacher is more experimental. The notoriously expert teacher I like to call the "Big Guns" of our department staff was polite to say he liked how honest and conceptually strong the work is. But he indirectly paid me the best compliment I've gotten to date by comparing my means of presentation to his overachieving tendencies as a student. It was strangely flattering to think Big Guns had seen himself in me at some point!

I really have been working super hard out of fierce competition with peers and myself. It's frustrating coming up with just Bs sometimes in Big Gun's classes but his ability to push me actually makes my work a lot better than it would've been, in the end. I use to get a 4.0 but since he and a new dean entered the staff I've been falling to 3.5 and above though I work hard. After getting president's list so much, it doesn't feel the same getting less than a 4.0 even after butt-busting work. But no matter what I shall treat myself to frozen yogurt!!!!

Even my marketing class -which was super left-brained for me-I got a portfolio piece. For my Experimental type class, I am thrilled that all the teachers with different design styles like my final. Lastly, I'm happy that I got a few portfolio pieces from my corporate communications class. On the last day of class, when I was done with all my work and my boyfriend was embarrassing me on my webcam by showing my classmates his nipple, Big Guns came over and told me he was going to hang my work in the hall. I've had work in the halls almost every term in the first year of my schooling but having it up now -when it's become so hard to compete for the small graphic design wall realty- is encouraging.

On a different note, I'd be happy to do corporate design for a brand I love after school is done. It is a goal for me to sometime soon get a 2nd internship (this time I hope it's paid) and build my portfolio to be more impressive. I have also decided that for the first years as a designer I will also take classes to help me transition to a grad program by the age of 28. I want to go into either the highly competitive field of medical illustration or the promising field of art therapy.

This break has consisted of a lot of confused relaxation. It's always odd going from "Hell Week" to a nice break. Painting, naps, reading, InNOut at the park at night, reuniting with my Starbucks usual order and my bestie, a walk at Landpark... I'd say the break's off to a great start!

TYPE 3- more

This poster is based on a single word that describes Morris Fuller Benton. It was passed on to 5 other designers, who added their own sensibilities to my already given composition.

Featured below is the original composition I created. The word I chose to describe Morris Fuller Benton was “prolific”.

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This composition was created to use a component from a peer’s composition on Beatrice Warde and a component present in the work of Atelier Telescopique.

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Here is another poster done within a given time limit and was to draw inspiration from a composition designed by a peer and a composition designed by 3 Deep Design. I was also to incorporate a bath product. I chose Head and Shoulders.

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We had some pretty randomized assignments. This timed project was created to compare Morris Fuller Benton to a random historical figure given to me. My figure was Aztec ruler, Monteczuma II.

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This timed project was created to compare Morris Fuller Benton to a random historical figure given to me. My figure was Amerigo Vespucci.

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This 5 poster series was created to give a subtle nod to the first two historical posters and an obscure historic occurance during the time Morris Fuller Benton designed. I included my design brief within this series, as well.

I used a color from each of the earlier historic posters and paid homage to the making of different chocolate animals by a 1920s chocolate company.

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After studying Morris Fuller Benton so thoroughly, I designed this series of 3 posters to show my understanding of his letterforms.

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Experimental Type (TYPE III at the Art Institute of Sacramento)

Using my past compositions as inspiration, these compositions feature a weather report from a fictional Star Wars setting.

Another given objective in this project was to include a subtle nod to a paragraph in my design brief. The paragraph I chose was a short list of some of the fonts Benton designed. They are each used, here.

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Moving forward with the theme of bath products, I designed a list of ingredients in a shampoo.

These posters highlight the over-worked existence of animals that are used for product testing and the overworked Benton, himself.

These compositions also show an abstraction of geometric shapes from typeforms in Benton’s font, Franklin Gothic. Benton’s Bank Gothic is used as a secondary font.

Using Franklin Gothic, I created abstract shapes that reflect the word shapes creates by the chemicals found in a shampoo I have at home. I can outline each letter in the joining of the forms I chose. I decided to reflect how cornered and used Benton felt by portraying animals going through "product testing".

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I did these projects with a group of peers. For this composition I took the three words a peer used to drive the design of their own “Apprentice” poster and applied them to Morris Fuller Benton’s persona. These words were: Abberant, unmitigated and ingenius.

Moving forward with my small creature theme, I compared Benton to the “mightiest” rodent. He was far from helpess!

Experimental Type (TYPE III at the Art Institute of Sacramento)

I will be featuring some of my favorite assignments which are results of an experimental type class.

We start with my type designer, MORRIS FULLER BENTON. If you know nothing about him, here's a quick wiki:

http://en.wikipedia.org/wiki/Morris_Fuller_Benton

The identities of the fonts used in these posters shine forth in recipes that are characteristic

of a culture that uses them.

Forms of gothic letterforms, such as News Gothic Bold, are used in the Star Wars’ opening crawls. Here, the font designs the recipe for Wookie Cookies. The clarity of New Gothic is juxtaposed with the wookie-like foreign appearance of Wingdings.

The font, Century Condensed Bold dominates the journalism

world through newspaper headlines. Here, it used to communicate the properties of a Journalist’s Cocktail. The boldness of this font is compared to the emotionless and bland font, Arial.

Two other posters communicate the core essence of each recipe.